ABTA to mark 70th anniversary
ABTA – The Travel Association, is marking its 70th anniversary this year with a range of activities. These include industry events to recognise this significant milestone and thank Members and other stakeholders for their contribution to the Association. The anniversary will be marked by a new commemorative logo.
The first meeting of ABTA, formerly known as the Association of British Travel Agents, took place in June 1950. Over the past 70 years ABTA has continued to evolve to meet the needs of its Members and build confidence at the heart of travel.
There will be a number of opportunities to mark the occasion and thank Members and Partners.
These will include ‘ABTA at 70’ Spring Regional Business meetings, and a reception to celebrate ABTA’s 70 Years after the Travel Matters conference in June.
The new commemorative logo, designed especially for the 70th anniversary, features the trademark ABTA globe as well as ABTA’s “Travel with Confidence” message. It will be used in ABTA branding and press materials and Members will receive special 70th anniversary customer-facing materials to use as part of the subscriptions renewal process in July.
Mark Tanzer, ABTA Chief Executive said:
“Over the past 70 years our Members have built a great industry which has influenced the lives of millions of people – both in the UK and overseas. Tastes have continually evolved, and many travel businesses have successfully adapted to the changing demands of holidaymakers and business travellers.
“Now, perhaps more than ever, trust and confidence are crucial to the continued success of the travel industry. That is one of the reasons ABTA continues to play such an important role: representing and supporting our Members and building confidence in travel and tourism.
“We look forward to celebrating this major milestone and thanking our Members and other stakeholders for their contribution to the Association’s continuing relevance and value.”
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Notes to editors
ABTA has been a trusted travel brand for 70 years. Our purpose is to help our Members to grow their businesses successfully and sustainably, and to help their customers travel with confidence.
The ABTA brand stands for support, protection and expertise. This means consumers have confidence in ABTA and a strong trust in ABTA Members. These qualities are core to us as they ensure that holidaymakers remain confident in the holiday products that they buy from our Members.
We help our Members and their customers navigate through today's changing travel landscape by raising standards in the industry; offering schemes of financial protection; providing an independent complaints resolution service should something go wrong; giving guidance on issues from sustainability to health and safety and by presenting a united voice to government to ensure the industry and the public get a fair deal.
ABTA has more than 4,300 travel brands in Membership, providing a wide range of leisure and business travel services, with a combined annual UK turnover of £39 billion. For more details about what we do, what being an ABTA Member means and how we help the British public travel with confidence visit www.abta.com.