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Please note: Our website no longer fully supports IE11, as such you may encounter issues using our website, please try an alternative browser such as Google Chrome, Mozilla Firefox, Microsoft Edge (Windows) or Safari (Mac).
ABTA has identified six key trends that are shaping people’s travel plans for 2021, based on expert insight and research, as well as booking data from our Members.
We identify two distinct types of traveller – those who are eager to return to destinations they know and love and those who want to take a ‘once-in-a-lifetime’ trip. We also explore a strong commitment to cruise holidays, a rise in breaks that embrace the great outdoors, the ever-increasing importance of responsible tourism, and holidaymakers seeking the reassurances that come with booking a package holiday and the expertise of a travel professional.