ABTA’s Travel Trends for 2025 report draws on research from our annual Holiday Habits survey to predict the top travel trends for the year ahead.
Despite ongoing pressure on household finances, we’re seeing an unwavering commitment to holidays, with more than two-thirds (68%) planning to travel abroad in the next 12 months and the vast majority (84%) planning to spend either just as much or more on their holidays next year as they did this year.
A couple of our trends in particular support this desire to prioritise spending on travel, with long-haul holidays and five-star stays set to be big in the year ahead. Our data also points to an increased importance on the experiences people have while they’re away, with more and more people seeking out unique activities on their winter getaways and an expected rise in couples-only breaks next year.
And when it comes to getting their plans in place for 2025, we’re also seeing traditional sources of holiday inspiration remaining remarkably resilient as well as the adoption of new tech starting to come through.
Read these trends in full by downloading the report below.
