Event details ABTA’s flagship Travel Marketing Conference returns in May 2027, bringing together expert insight, thought-provoking panel discussions and real-world case studies to help travel brands plan with confidence.Travel marketing is undergoing unprecedented change. With the accelerated rise of AI, changing search behaviours and increasing pressure around performance, personalisation and customer acquisition, marketers are facing new levels of complexity and competition.Designed for experienced travel marketing professionals, this conference will bring together travel industry leaders and senior marketing experts to share invaluable insights and explore current trends, tools and strategies shaping the future of travel and tourism marketing. Discover the latest developments influencing how customers engage with travel brands, and learn how to optimise spend across every platform to reach your audience, at the right time, through the right channels and with the right messages. Hear from leading marketing voices, benchmark your approach against others in the sector and gain a clearer view of what marketing will look like in 2027 and beyond.Take advantage of the breaks and networking drinks to connect with speakers, attendees and industry peers.Taking place the day after ABTA’s Travel Marketing Innovation Seminar, the two conferences have been designed to complement each other. Delegates are encouraged to attend both events. Discounted rates will be available for bookings across both events, whether one delegate attends both days or colleagues divide attendance and share their learning across the wider team. Please contact events@abta.co.uk to find out more. Sessions Customer travel trends and industry outlook Building strong travel brands in a performance-driven world Connecting marketing performance with business outcomes Measuring marketing effectiveness in an evolving media landscape The role of offline marketing in a digital-first world Senior travel trends and marketing to senior travellers Community building for travel and how to build an engaged audience Strategic priorities for travel marketers. Speakers Speakers will include travel marketing experts and customer insights bodies. Previous industry speakers have included:Graeme Buck, Director of Communications, ABTA Dean Harvey, Marketing Director, Hotelplan Jason Gray, Marketing Director, Exodus Adventure Travels Ronan Gay, Head of Digital Transformation, Black Tomato Sara Ali, Brand and Content Director, TUI Clarissa Cappelletti, UK Country Manager, WeRoad Caroline Child, Marketing Director, Kuoni Abbie Lewis, Senior Content Manager, Hotelplan Carl Ellis, Principal Client Partner, Tripadvisor Kate Liberty, Head of Marketing & Brand, Newmarket Holidays Kasia Morgan, Head of Sustainability, Exodus Adventure Travels Josh Pizey, Global Head of Social Media, HX Ant Stone, Director of Marketing, EMEA, G Adventures Leon Suarez Rojas, Brand Partnerships Manager, Travel, TikTok Richard Adams, Head of Sales & Marketing, Jules Verne Jae Hopkins, Marketing Director, Explore Worldwide Sharon Bradbury, Marketing Director, Solmar Villas Sean Rooney, Senior Influencer and Digital Marketing Manager (UK), Holiday Pirates Group Liam Lodge, Global Head of Social Media, Hotels.com Andre Rickerby, Chief Marketing Officer, Scott Dunn Sponsors Event partners Benefits Benefits of attendingGet inspiration from marketing experts whose insights will inform and improve your marketing strategies Be informed on the latest marketing trends and techniques Discuss the latest challenges facing travel marketing professionals and hear common solutions Hear travel industry case studies and the strategies behind award winning campaigns Get up to date and stay one step ahead of your competitors Discuss and debate with peers, network and build industry connections with senior marketing peers. Who should attend?The conference is designed for those with an interest in brand development and marketing from large, medium and small travel companies, including:Senior marketing professionalsCustomer insight teamsCRM and data teamsCommunications and PR teamsDigital marketing and social media teamsBrand teamsSenior managers A good overview of the industry and trends. Very helpful as a small business team. Jess Pitman, Discover Adventures A really interesting mix of topics and excellent speakers. Branding and content topics very interesting. Claire Martin, Noble Caledonia Prices ABTA members/Partners Early Bird member rate - £299Standard member rate - £339Early bird rates will expire on 26 March.This includes lunch and refreshments throughout the day, all delegate materials, presentations and an attendee certificate.Make payment by credit or debit card.View our booking terms and conditions here.*To qualify for the ABTA Member/Partner discount you must have a current ABTA Member/Partner number or your application must be in progress when the event takes place. Register now Non-member Early Bird non-member rate - £469Standard non- member rate - £499Early bird rates will expire on 26 March.This includes lunch and refreshments throughout the day, all delegate materials, presentations and an attendee certificate.Make payment by credit or debit card.View our booking terms and conditions here. Register now Discounts Book three places and get 50% off the third place.(This discount will be automatically applied when you book online.)If you are looking to book for a larger group please contact events@abta.co.uk for a bespoke discount. Register now
A good overview of the industry and trends. Very helpful as a small business team. Jess Pitman, Discover Adventures
A really interesting mix of topics and excellent speakers. Branding and content topics very interesting. Claire Martin, Noble Caledonia
