Developed by ABTA and tailored for the travel industry, attend this new Instagram training day to find out how to inspire and engage current customers and potential travellers across this popular channel.
With one billion active users, Instagram is undoubtedly a fantastic platform for travel businesses. It is essential to have a strategy in place to help you grow your Instagram following, raising your brand awareness and helping to increase sales.
This practical seminar will deliver guidance on how to post engaging and authentic content and boost this activity with paid advertising. With new features being launched all the time, the day will also provide an update and introduction to the latest features including IGTV and Instagram Shopping.
Learn how identify and work with the right influencers for your brand and get best practice advice around disclosure rules and top tips for measuring success.
Hear from marketing experts and travel industry peers on the advertising options available to you. Learn how to include Instagram advertising within integrated marketing campaigns and how to combine with your current Facebook advertising.
Delivering success and proving ROI remains a top priority for marketers, attend to hear best practice advice for measuring all your Instagram activity.
A full list of speakers will be announced in due course.
This seminar is for travel agents, large and small tour operators, destinations and the wider travel industry, tailored specifically for those responsible for marketing and branding with an interest in social media within their organisation including:
ABTA Member/ABTA Partner* rate – £229 plus VAT
Non-Member rate – £349 plus VAT
Make payment by debit or credit card. UK VAT will be applied.
ABTA Members can also request an invoice.
*To qualify for the ABTA Member/Partner discount you must have a current ABTA Member/Partner number or your application must be in progress when the event takes place.
Populate Social is one of the UK's leading social media marketing agencies and ranked as the #1 SME. Specialists in ensuring businesses and brands get the most impact from their work on social media, they cover all things social including content creation, social advertising, influencer marketing and social strategy. An entrepreneurial team of millennials with a focus on providing return on investment, clients include Visit Wales, England Rugby Union, Northampton Saints Rugby Club, Principal Hotel Group, Live Nation and Mr Porter. For further information and to work with Populate Social please contact Daniel Simmons on firstname.lastname@example.org or call 02920253850
Gosh PR believes that tourism broadens horizons and deepens our understanding of the world. Based in central London and founded in 2005, Gosh PR is an independently owned, boutique agency, providing highly responsive service through a closely-knit team that is small enough to be nimble but large enough to provide a wide range of in-house services. As a communicator for large and small travel & tourism brands, we evolved from a specialist travel and tourism public relations agency into a marketing communications company. Our clients benefit from our expertise on public relations, social media management, content creation, influencer relations & influencer marketing – we currently work with around 70 influencers a year and counting.
For details on how to promote your company via headline sponsorship, branding and exhibition, contact Matt Turton on 020 3693 0194 or email@example.com.
To view our commercial opportunities brochure click here.