Event details Get up to date on new consumer protection legislation surrounding the marketing and selling of holidays including the recent Digital Markets, Competition and Consumers Act 2024 (the DMCC), ASA’s advertising codes and the CMA’s Green Claims Code.Industry experts will walk you through new and existing regulations – what the law says, how it applies to the travel industry and examples of compliant and transparent selling and marketing practices. As consumers are more aware of their rights, and brands build consumer confidence through flexible booking policies and enticing deals, it is vital that you understand your obligations around consumer rights and your marketing campaigns. Speakers will cover topics including new consumer law enforcement powers, digital marketing practices, fake reviews and drip pricing, UK advertising rules, the impact of the PTRs on cancellations, refunds, and compensation as well as the Consumer Rights Act. Also included will be a recap on, the Advertising Standards Authority’s BCAP and CAP Codes as well as guidance on greenwashing and green claims in accordance with the Green Claims Code.Learn about the support and guidance that ABTA can provide. Legal, marketing and policy experts will be available to answer any outstanding questions you have on the day. Sessions DMCC and new consumer law enforcement powersFake reviews and drip pricingConsumer protection regulation: package travel regulations and morePost-Brexit changes: navigating consumer law in a new eraEnsuring fair terms and conditions: strategies for customer protectionPricing compliance: promotions, sales, and legal boundariesData privacy, GDPR compliance and AI governance: building trust with customersUnderstanding the CMAs role in consumer protectionTransparent pricing and advertising practices: gaining consumer trust Speakers Moderator: Paula Macfarlane, Senior Solicitor, ABTA Paula qualified as a solicitor in 2000 at a commercial legal firm and then moved in-house to be an ABTA solicitor, before moving up to senior solicitor. She has over 20 years’ experience in travel law, including package travel, ATOL, consumer law, booking conditions, advertising and websites. She runs ABTA's code of conduct processes and writes the extensive, practical guidance available for Members on compliance with the Code and their legal obligations. In her spare time Paula loves travelling and football and believes that someday soon she'll be able to combine the two and go to a World Cup to support Scotland. Speakers include: Farina Azam, Partner, Fox Williams Farina Azam Farina is a partner in the travel team at Fox Williams LLP. She is a travel law expert specialising in regulatory advice, commercial and technology contracts for the travel sector. With over 14 years of sector experience, she has an in-depth understanding of the legal and commercial issues affecting businesses in the travel industry.Farina is regarded as a trusted legal advisor in the industry and is well known for her pragmatic and commercial legal advice, as well her sector knowledge. Her clients include online travel agents, corporate travel management companies, tour operators and travel associations.Farina has a significant profile within the travel industry and is a regular contributor and commentator for leading industry publications. She has been ranked in Chambers & Partners for Travel: Regulatory & Commercial for a number of years, and is also named in the Legal 500, where she is described as “an exceptional lawyer specialising in the travel industry.”Farina joined Fox Williams in May 2023 from Deloitte UK, where she was head of travel and led the travel, hospitality and leisure legal advisory practice. Jason Freeman, Director, Consumer Law,, Competition and Markets Authority Sylvia Rook, Lead Officer for Fair Trading, Chartered Trading Standards Institute Sylvia Rook Sylvia Rook is a practicing Trading Standards Officer, Chartered Trading Standards Practitioner and Fellow of the Chartered Trading Standards Institute (CTSI) with nearly 40 years’ experience in the field of consumer law. As well as advising businesses and investigating allegations of criminal offences in her day job for Warwickshire County Council, she is also a Lead Officer for CTSI and a national spokesperson for Fair Trading matters, often appearing on consumer programmes on television and radio. She works closely with the Policy Team at CTSI and provided much of the Trading Standards input to the drafting of the Digital Markets, Competition and Consumers Act 2024. Sylvia is an accredited trainer for the Chartered Trading Standards Institute, training businesses, consumer advisors and Trading Standards Professionals, and is a member of the CTSI Qualification Panel and CTSI Council; she also sits on the ABTA Code of Conduct Committee when required. Work takes up far too much of her time, but she loves music and travel and combines the two by attending the Eurovision Song Contest each May wherever it is held in Europe. Carolyn Wincer, Managing Director, Travelife Carolyn Wincer Carolyn is Commercial Director at Travelife. She has worked in the travel & tourism industry for 25-years in a variety of roles and sectors covering inbound tourism, luxury hotels, education, tourism development and commercial spaceflight. Sustainability has been a thread throughout Carolyn’s career and she has worked on initiatives in South Africa, Morocco and New Mexico, USA. She has brought all of this experience to ensure Travelife continues to be a trustworthy, practical and inclusive sustainability certification programme for the accommodation sector. Stuart Helmer, Of Counsel, CMS Law Stuart Helmer Stuart Helmer is head of the CMS London advertising and marketing group. He has 20 years’ experience of advising a wide range of businesses on advertising and marketing compliance and disputes, and is individually ranked for Advertising and Marketing by Chambers. Stuart frequently advises on comparative advertising disputes, including in major High Court litigation. He also frequently advises on complaints to the Advertising Standards Authority, with particular experience of late-stage interventions to reverse or mitigate a draft decision against his client. He also has extensive experience of implementing and operating day-to-day advertising clearance programmes. Clients describe him as ”bloody fantastic … really, really pragmatic and an absolute lifesaver”. Arjun Majumdar, Legal Director, Fox Williams Arjun Majumdar Arjun is a legal director in Fox Williams’ technology team and specialises in data protection and privacy with a decade of experience working with a wide range of businesses in various sectors, including travel. Benefits Benefits of attendingReceive updates on the latest consumer protection legislation, including marketing and selling of holidays.Gain a comprehensive understanding of the travel industry’s core principles and regulations.Learn compliant selling and marketing practices to ensure adherence to industry regulations.Access advice and guidance for the post-pandemic travel industry, empowering you to navigate challenges effectively.Understand your obligations around consumer rights and marketing campaigns.Discover best practices for digital marketing, UK advertising rules, and the impact of PTRs on cancellations and refunds.Learn about the Green Claims Code and its relevance to greenwashing and sustainable travel.Access support and guidance from legal, marketing, and policy experts to address any specific queries.Network with industry peers and experts, fostering valuable connections within the travel sector. Who should attend?This training is open to ABTA Members and the wider travel industry, including professionals from various departments, including:Legal teamsMarketing teamsProduct teamsDigital/online teamsCustomer service teamsSales functionsClaims teams Informative content shared that is really beneficial to our industry. Donna Louw, Hotelplan UK So much content but delivered in an engaging informative way. Rachel Willows, Princess Cruises The course gave some good insight into customer marketing law, regs and case studies. Some sessions made a lot of sense with regards to my brand and how we can proceed carefully and comply with the law. Diksha Walia, Emirates Holidays Prices ABTA members and Partners Early Bird member rate - £269 Standard member rate - £299Early bird rates will expire on 24 October.This includes lunch and refreshments throughout the day, all delegate materials, presentations and an attendee certificate.Make payment by credit or debit card.View our booking terms and conditions here.*To qualify for the ABTA Member/Partner discount you must have a current ABTA Member/Partner number or your application must be in progress when the event takes place Register now Non-member Early Bird member rate - £419 Standard member rate - £449Early bird rates will expire on 24 October.This includes lunch and refreshments throughout the day, all delegate materials, presentations and an attendee certificate.Make payment by credit or debit card.View our booking terms and conditions here. Register now Discounts Book three places and get 50% off the third place.(This discount will be automatically applied when you book online.)If you are looking to book for a larger group please contact events@abta.co.uk for a bespoke discount. Register now
The course gave some good insight into customer marketing law, regs and case studies. Some sessions made a lot of sense with regards to my brand and how we can proceed carefully and comply with the law. Diksha Walia, Emirates Holidays