Upcoming events and training

ABTA offers a varied and high-quality events programme, designed to keep the travel industry up to date on important, business-critical issues, with practical guidance and training. Reduced rates are available for ABTA Members and Partners, non Members are welcome to attend.

We are pleased to offer a range of event formats, which include training days and seminars and conferences.


A Complete Guide to Google Analytics 4 (GA4) for Travel

Specifically designed for the travel industry, ABTA’s Google Analytics 4 (GA4) training day is designed to enable marketers to gain a sound understanding of what’s new and get the most out of GA4 to improve marketing campaigns, capture data and measure campaign success.

Introduction to Travel

This new training day will provide an essential introduction to, or refresher on, the key areas affecting travel businesses including the PTR's, health, safety, trends and sustainability.

Tomorrow's Talent in Travel

This unique conference will bring together those educating and those employing staff to debate the future of talent in the travel industry.

Attend to gain insight into the latest developments and trends in education, recruitment and retainment of staff in the sector.
28 - 29

Travel Finance Conference

ABTA's annual Travel Finance Conference provides a complete update on all the finance issues facing companies in the travel industry.

Adventure Travel Conference

ABTA’s Adventure Travel Conference will look at the trends and challenges associated with one of the fastest growing sectors in the travel industry.
01 - 02

Travel Law Seminar

ABTA's annual Travel Law Seminar returns! Get a complete update on the changing landscape of travel from a range of legal professionals.
14 - 15

Travel Marketing Conference

ABTA’s flagship Travel Marketing Conference returns on 14-15 May 2024.

Designed for advanced level travel marketing professionals, this two-day conference will bring together key names in the travel industry and senior marketing experts.